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Schema for site type in layout.tsx file.

{
  "@context": "https://schema.org",
  "@graph": [
    {
      "@type": "Organization",
      "@id": "https://coolr.dev/#organization",
      "name": "Coolr",
      "alternateName": "We Are Coolr",
      "url": "https://coolr.dev/",
      "logo": {
        "@type": "ImageObject",
        "url": "https://www.datocms-assets.com/234763/1674738432-favicon.png",
        "contentUrl": "https://www.datocms-assets.com/234763/1674738432-favicon.png",
        "width": 512,
        "height": 512
      },
      "image": {
        "@type": "ImageObject",
        "url": "https://www.datocms-assets.com/234763/1791291136-coolr-share.png",
        "width": 1200,
        "height": 630
      },
      "description": "Coolr is an independent, social-first agency built to create the modern-day water-cooler moments that shape culture in the digital age.",
      "email": "karen@wearecoolr.com",
      "address": {
        "@type": "PostalAddress",
        "streetAddress": "6th Floor, The Bower, 211 Old St",
        "addressLocality": "London",
        "addressRegion": "Greater London",
        "addressCountry": "GB",
        "postalCode": "EC1V 9NR"
      },
      "sameAs": [
        "https://www.instagram.com/wearecoolr",
        "https://x.com/wearecoolr",
        "https://www.linkedin.com/company/wearecoolr"
      ],
      "contactPoint": {
        "@type": "ContactPoint",
        "contactType": "General Enquiries",
        "email": "karen@wearecoolr.com",
        "areaServed": "GB",
        "availableLanguage": "English"
      }
    },
    {
      "@type": "WebSite",
      "@id": "https://coolr.dev/#website",
      "url": "https://coolr.dev/",
      "name": "Coolr",
      "alternateName": "We Are Coolr",
      "publisher": {
        "@type": "Organization",
        "@id": "https://coolr.dev/#organization"
      }
    }
  ]
}

Schema for page type in page.tsx file.

{
  "@context": "https://schema.org",
  "@graph": [
    {
      "@type": "BreadcrumbList",
      "@id": "https://coolr.dev/services/social#breadcrumb",
      "itemListElement": [
        {
          "@type": "ListItem",
          "position": 1,
          "name": "Home",
          "item": "https://coolr.dev/"
        },
        {
          "@type": "ListItem",
          "position": 2,
          "name": "Social",
          "item": "https://coolr.dev/services/social"
        }
      ]
    },
    {
      "@type": "WebPage",
      "@id": "https://coolr.dev/services/social#webpage",
      "url": "https://coolr.dev/services/social",
      "name": "Social",
      "description": "Coolr is an independent, social-first agency built to create the modern-day water-cooler moments that shape culture in the digital age.",
      "primaryImageOfPage": {
        "@type": "ImageObject",
        "url": "https://www.datocms-assets.com/234763/1791291136-coolr-share.png?auto=format&fit=max&w=1200",
        "contentUrl": "https://www.datocms-assets.com/234763/1791291136-coolr-share.png?auto=format&fit=max&w=1200",
        "width": "1200",
        "height": "630"
      },
      "image": {
        "@type": "ImageObject",
        "url": "https://www.datocms-assets.com/234763/1791291136-coolr-share.png?auto=format&fit=max&w=1200",
        "contentUrl": "https://www.datocms-assets.com/234763/1791291136-coolr-share.png?auto=format&fit=max&w=1200",
        "width": "1200",
        "height": "630"
      },
      "isPartOf": {
        "@type": "WebSite",
        "@id": "https://coolr.dev/#website"
      },
      "publisher": {
        "@type": "Organization",
        "@id": "https://coolr.dev/#organization"
      },
      "breadcrumb": {
        "@id": "https://coolr.dev/services/social#breadcrumb"
      },
      "datePublished": "2026-09-21T17:49:59.000Z",
      "dateModified": "2026-10-07T12:23:36.000Z"
    }
  ]
}

Social

We make platform-native content that earns attention rather than buying it. From TikTok to LinkedIn, every post is built to be shared, saved and stolen.

What we do

Gordon Ramsay holding up a burger

  • Creative development

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  • Content production

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  • Paid social & amplification

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  • Reporting & optimisation

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  • Platform strategy

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  • Community management

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Our social work

View all work

Ways to work with us

  • Social Agency of Record

    Long-term, integrated social partnership.

  • Project based

    Defined or ongoing projects requiring specific Coolr expertise.

  • One-off briefs & campaigns

    Individual campaigns or briefs with a specific objective